Social

impact

Sustainability and branding 

Social marketing

“Social Marketing is a process that uses marketing principles and techniques to change priority audience behaviours to benefit society as well as individual. This strategically oriented discipline relies on creating, communicating, delivering, and exchanging offerings that have positive value for individuals, clients, partners, and society at large.” – Nancy R. Lee, Michael L. Rothschild and Bill Smith

Environmental and social issues

influence the business success of companies. Customers and stakeholders are increasingly interested in the impact of companies they directly have on the environment and society.

Evidence-based

to identify problems and find solutions, social marketing draws on scientific knowledge and methods from behavioural economics, social psychology and sociology.

Value co-creation

to solve social problems based on the social needs – in line with a company’s purpose and power – and value co-creation with local communities for well-being.

“Earth provides enough to satisfy every man's needs, but not every man's greed.”

Highlighted social and environmental themes

Let’s figure out together what you can change and how! Let’s implement impactful projects!

Health promotion and

prevention

Climate and

environmental protection

Conscious

consumption

Digital

literacy

Diversity, Equity,

Inclusion

STEM educational

projects

Functional

illiteracy

References

CSR content management and copywriting

Development and implementation of a mental health programme

Blogs & Insights